Will Ulta say “Rare Beauty”?
Ulta said “Rare Beauty” 2 times on its Aug 27, 2026 call (FY27 Q2), and on 3 of its last 8 calls: 0, 0, 0, 0, 0, 1, 3, 2 times. As of Oct 24, 2026, Ulta said “Rare Beauty” on 2 of 2 calls with a settled Kalshi mention market since Jun 2, 2026 (100%), most recently on Aug 27, 2026. Parrot’s p for the next listing is 71% (n=2, from settlement history blended with transcripts), not a forecast.
- Last 10
- 2/2Last 10 settled, oldest to newest: yes yes
- Streak
- said the last 2 times
- Counts
- company speakers + operator
Where it was said
quotes of at most 25 words; select an appearance
Ulta
Rare Beauty
- Probability
- 71% · n=2
- Settled
- 2/2 (100%)
- Last calls
- said in 3 of 8
Next listing counts: company speakers + operator
Counts: company speakers + operator
2 counted (2 in prepared remarks, 0 in Q&A).
…brands over time. From a broader newness perspective, newly launched brands like Rare Beauty, Amika, and Moroccanoil contributed nicely to performance. During the quarter, we…
…launch with Half Magic, as well as ongoing performance of new brand Rare Beauty, drove guest excitement and low double-digit growth for prestige makeup. Mass…
Counts: company speakers + operator
3 counted (3 in prepared remarks, 0 in Q&A).
…Tinted, and held several workshops to support education for brands like Redken, Rare Beauty, and Lancôme. As we look to Q2, we will stay focused…
…we launched more than 20 new brands, including our record-breaking launch of Rare Beauty in makeup, Balmain, an exclusive early lead brand in fragrance, Bloomeffects…
Counts: company speakers + operator (not listed here; the usual rule)
1 counted (1 in prepared remarks, 0 in Q&A); 2 by speakers the rule does not count.
…beauty needs with innovative and relevant newness like the record-breaking launch of Rare Beauty by Selena Gomez and the exclusive launch of Balmain's new scent,…
Every settled listing
newest first · 2 shown| Date | Listed as | Venue | Result | Our count |
|---|---|---|---|---|
| Aug 27, 2026 | Rare Beauty |  Kalshi | Yes | 2 |
| Jun 2, 2026 | Rare Beauty | Kalshi | Yes | 3 |
Questions
- How many times did Ulta say “Rare Beauty” on its last earnings call?
- Ulta said “Rare Beauty” 2 times on its Aug 27, 2026 call (FY27 Q2), and on 3 of its last 8 calls: 0, 0, 0, 0, 0, 1, 3, 2 times.
- How often does Ulta say “Rare Beauty”?
- As of Oct 24, 2026, Ulta said “Rare Beauty” on 2 of 2 calls with a settled Kalshi mention market since Jun 2, 2026 (100%), most recently on Aug 27, 2026.
- What is the probability Ulta says “Rare Beauty” next time?
- 71%, from settlement history blended with transcripts (n=2). It is a base rate from history, not a forecast and not advice.
- Who has to say it for the market to count?
- Under the next market's rule: company speakers + operator.
Cite parrot.markets, “Ulta: ‘Rare Beauty’ mention history”, as of Oct 24, 2026, https://parrot.markets/earnings/ULTA/words/rare-beauty (CC BY 4.0)
Agents: this page as TSV at /api/v1/word?entity=ulta&word=rare%20beauty · quotes: /api/v1/quotes?entity=ulta&word=… · columnar JSON in #parrot-data · llms.txt · MCP