Will Ulta say “Middle East”?
Ulta said “Middle East” 1 time on its Aug 27, 2026 call (FY27 Q2), and on 6 of its last 8 calls: 0, 1, 0, 1, 2, 2, 2, 1 times. As of Oct 24, 2026, Ulta said “Middle East” on 2 of 2 calls with a settled Kalshi mention market since Mar 12, 2026 (100%), most recently on Jun 2, 2026. Parrot’s p for the next listing is 79% (n=2, from settlement history blended with transcripts), not a forecast.
- Last 10
- 2/2Last 10 settled, oldest to newest: yes yes
- Streak
- said the last 2 times
- Counts
- company speakers + operator
Where it was said
quotes of at most 25 words; select an appearance
Ulta
Middle East
- Probability
- 79% · n=2
- Settled
- 2/2 (100%)
- Last calls
- said in 6 of 8
Next listing counts: company speakers + operator
Counts: company speakers + operator (not listed here; the usual rule)
1 counted (1 in prepared remarks, 0 in Q&A).
…driving awareness and guest excitement. In addition, our franchise partner in the Middle East, Alshaya Group, is making progress on several new store openings planned…
Counts: company speakers + operator
2 counted (2 in prepared remarks, 0 in Q&A).
…In addition, our franchise partner, Alshaya, opened our third store in the Middle East at the Dubai Mall, one of the largest and most visited…
Counts: company speakers + operator
2 counted (2 in prepared remarks, 0 in Q&A).
…venture partner Grupo Axo, and the opening of two stores in the Middle East through our franchise partner Alshaya. Our newly launched marketplace, a curated…
…to continue our international expansion in the U.K., in Mexico, in the Middle East, through our existing partners. We will thoughtfully expand our wellness and…
Every settled listing
newest first · 2 shown| Date | Listed as | Venue | Result | Our count |
|---|---|---|---|---|
| Jun 2, 2026 | Middle East |  Kalshi | Yes | 2 |
| Mar 12, 2026 | Middle East | Kalshi | Yes | 2 |
Questions
- How many times did Ulta say “Middle East” on its last earnings call?
- Ulta said “Middle East” 1 time on its Aug 27, 2026 call (FY27 Q2), and on 6 of its last 8 calls: 0, 1, 0, 1, 2, 2, 2, 1 times.
- How often does Ulta say “Middle East”?
- As of Oct 24, 2026, Ulta said “Middle East” on 2 of 2 calls with a settled Kalshi mention market since Mar 12, 2026 (100%), most recently on Jun 2, 2026.
- What is the probability Ulta says “Middle East” next time?
- 79%, from settlement history blended with transcripts (n=2). It is a base rate from history, not a forecast and not advice.
- Who has to say it for the market to count?
- Under the next market's rule: company speakers + operator.
Cite parrot.markets, “Ulta: ‘Middle East’ mention history”, as of Oct 24, 2026, https://parrot.markets/earnings/ULTA/words/middle-east (CC BY 4.0)
Agents: this page as TSV at /api/v1/word?entity=ulta&word=middle%20east · quotes: /api/v1/quotes?entity=ulta&word=… · columnar JSON in #parrot-data · llms.txt · MCP