Will Starbucks say “Loyalty”?

Starbucks said “Loyalty” 1 time on its Jul 29, 2026 call (FY26 Q3), and on 3 of its last 8 calls: 0, 0, 0, 6, 0, 0, 2, 1 times. As of Oct 24, 2026, Starbucks said “Loyalty” on 2 of 4 calls with a settled Kalshi or Polymarket mention market since Oct 29, 2025 (50%), most recently on Jul 29, 2026. Parrot’s p for the next listing is 52% (n=4, from settlement history blended with transcripts), not a forecast.

52%from settlement history blended with transcripts · n=4Next: Earnings call, Oct 29, 2026 · counts: company speakers + operator
Last 10
2/4Last 10 settled, oldest to newest: no no yes yes
Streak
said the last 2 times
Counts
company speakers + operator
Market
48¢ Kalshi (may be delayed)
Updated

Where it was said

quotes of at most 25 words; select an appearance

Starbucks

Loyalty

Probability
52% · n=4
Settled
2/4 (50%)
Last calls
said in 3 of 8

Next listing counts: company speakers + operator

FY26 Q3 earnings call, Jul 29, 2026 · said 1 time (counts)

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Counts: company speakers + operator

1 counted (0 in prepared remarks, 1 in Q&A).

Brian Niccolcompanyqa · 52:17Hear it 52:11, Brian Niccol In transcript

…where we believe we can drive transactions, drive the brand, build that loyalty and love, and make sure people understand what Starbucks stands for. I…

FY26 Q2 earnings call, Apr 28, 2026 · said 2 times (counts)

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Counts: company speakers + operator

2 counted (2 in prepared remarks, 0 in Q&A).

Brian NiccolcompanypreparedIn transcript

…ways that feel authentic and distinctly Starbucks and is helping deepen brand loyalty and fuel fandom. U.S. 90-day active Starbucks Rewards membership reached a record…

Cathy R. SmithcompanypreparedIn transcript

…prior year seasonal sequential declines. Members are adapting quickly to our new loyalty program. While early, we're encouraged by the level of engagement we're driving…

FY26 Q1 earnings call, Jan 28, 2026 · not said

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FY25 Q4 earnings call, Oct 29, 2025 · not said

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FY25 Q3 earnings call, Jul 29, 2025 · said 6 times (counts)

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Counts: company speakers + operator (not listed here; the usual rule)

6 counted (4 in prepared remarks, 2 in Q&A).

Brian R. NiccolcompanypreparedIn transcript

…to build on with a wave of innovation in 2026 across digital, loyalty and our menu. This quarter, we made the most of legacy plans…

Brian R. NiccolcompanypreparedIn transcript

…addressing key customer feedback and introducing exciting new features designed to grow loyalty, brand love and engagement. We have an incredible digital business, and in…

Every match in the transcript

FY25 Q2 earnings call, Apr 29, 2025 · not said

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FY25 Q1 earnings call, Jan 28, 2025 · not said

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FY24 Q4 earnings call, Oct 30, 2024 · not said

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Every settled listing

newest first · 5 shown
Every settled listing of this word, newest first
DateListed asVenueResultOur count
Jul 29, 2026LoyaltyKalshiYes1
Apr 28, 2026LoyaltyKalshiYes2
Jan 28, 2026LoyaltyKalshiNo0
Oct 29, 2025LoyaltyPolymarketNo0
Oct 29, 2025LoyaltyKalshiNo0

Questions

How many times did Starbucks say “Loyalty” on its last earnings call?
Starbucks said “Loyalty” 1 time on its Jul 29, 2026 call (FY26 Q3), and on 3 of its last 8 calls: 0, 0, 0, 6, 0, 0, 2, 1 times.
How often does Starbucks say “Loyalty”?
As of Oct 24, 2026, Starbucks said “Loyalty” on 2 of 4 calls with a settled Kalshi or Polymarket mention market since Oct 29, 2025 (50%), most recently on Jul 29, 2026.
What is the probability Starbucks says “Loyalty” next time?
52%, from settlement history blended with transcripts (n=4). It is a base rate from history, not a forecast and not advice.
Who has to say it for the market to count?
Under the next market's rule: company speakers + operator.

Cite parrot.markets, “Starbucks: ‘Loyalty’ mention history”, as of Oct 24, 2026, https://parrot.markets/earnings/SBUX/words/loyalty (CC BY 4.0)

Agents: this page as TSV at /api/v1/word?entity=starbucks&word=loyalty · quotes: /api/v1/quotes?entity=starbucks&word=… · columnar JSON in #parrot-data · llms.txt · MCP