Will Apple say “App Store”?
Apple said “App Store” 8 times on its Jul 30, 2026 call (FY26 Q3), and on 6 of its last 8 calls: 0, 0, 3, 4, 3, 8, 3, 8 times. As of Oct 24, 2026, Apple said “App Store” at the only occasion with a settled Polymarket mention market so far, on Jul 30, 2026. Parrot’s p for the next listing is 88% (n=1, from settlement history blended with transcripts), not a forecast.
- Last 10
- 1/1Last 10 settled, oldest to newest: yes
- Streak
- said last time
- Counts
- anyone
Where it was said
quotes of at most 25 words; select an appearance
Apple
App Store
- Probability
- 88% · n=1
- Settled
- 1/1 (100%)
- Last calls
- said in 6 of 8
Next listing counts: anyone
Counts: anyone
8 counted (1 in prepared remarks, 7 in Q&A).
…We set records in every category, with June quarter records in advertising, App Store, AppleCare, Apple Music, and Apple TV+, as well as all-time records…
…us understand the kind of function factors underlying that deceleration? If that's App Store, which I think some third-party data sources would suggest, is that…
Counts: company speakers + operator (not listed here; the usual rule)
1 counted (0 in prepared remarks, 1 in Q&A); 2 by speakers the rule does not count.
…As you alluded to, we recently did introduce additional ads across the App Store search results to provide developers with more ways to drive downloads…
…within services. I think Apple introduced new inventory to ads on the App Store earlier this year. Has that new ad inventory on the App…
Not counted under the usual rule (company speakers + operator); this word was not listed here.
Counts: company speakers + operator (not listed here; the usual rule)
5 counted (3 in prepared remarks, 2 in Q&A); 3 by speakers the rule does not count.
…welcomed more than 850 million users every week on average to the App Store, the world's safest and most innovative app marketplace. Developers have now…
Every settled listing
newest first · 1 shown| Date | Listed as | Venue | Result | Our count |
|---|---|---|---|---|
| Jul 30, 2026 | App Store |  Polymarket | Yes | 8 |
Questions
- How many times did Apple say “App Store” on its last earnings call?
- Apple said “App Store” 8 times on its Jul 30, 2026 call (FY26 Q3), and on 6 of its last 8 calls: 0, 0, 3, 4, 3, 8, 3, 8 times.
- How often does Apple say “App Store”?
- As of Oct 24, 2026, Apple said “App Store” at the only occasion with a settled Polymarket mention market so far, on Jul 30, 2026.
- What is the probability Apple says “App Store” next time?
- 88%, from settlement history blended with transcripts (n=1). It is a base rate from history, not a forecast and not advice.
- Who has to say it for the market to count?
- Under the next market's rule: anyone.
Cite parrot.markets, “Apple: ‘App Store’ mention history”, as of Oct 24, 2026, https://parrot.markets/earnings/AAPL/words/app-store (CC BY 4.0)
Agents: this page as TSV at /api/v1/word?entity=apple&word=app%20store · quotes: /api/v1/quotes?entity=apple&word=… · columnar JSON in #parrot-data · llms.txt · MCP