Will Procter & Gamble say “Advertising”?
Procter & Gamble did not say “Advertising” on its Oct 22, 2026 call (FY27 Q1); it said it on 5 of its last 8 calls: 1, 4, 4, 0, 2, 0, 2, 0 times. As of Oct 24, 2026, Procter & Gamble said “Advertising” on 1 of 4 calls with a settled Kalshi or Polymarket mention market since Oct 24, 2025 (25%), most recently on Jan 22, 2026. Parrot’s p for the next listing is 38% (n=4, from settlement history blended with transcripts), not a forecast.
- Last 10
- 1/4Last 10 settled, oldest to newest: no yes no no
- Streak
- not said the last 2 times
- Counts
- company speakers + operator
Where it was said
quotes of at most 25 words; select an appearance
Procter & Gamble
Advertising
- Probability
- 38% · n=4
- Settled
- 1/4 (25%)
- Last calls
- said in 5 of 8
Next listing counts: company speakers + operator
Counts: company speakers + operator (not listed here; the usual rule)
2 counted (0 in prepared remarks, 2 in Q&A).
…in the business, and if you look at our media spend and advertising spend over the last three to five years, the only way we've…
…few different buckets. There's investment in brand building, which shows up as advertising cost. There's investment in product, very often like we did on Tide,…
Counts: company speakers + operator
1 counted (0 in prepared remarks, 1 in Q&A); 1 by speakers the rule does not count.
…a little more on product, which one needs a little more on advertising or visibility will vary. So that's the only point I would add…
…of those intervention, where would they show up, whether it's with more advertising, more R&D, more promotional investment. Any help, like, sizing and quantifying those…
Not counted under this market’s speaker rule.
Counts: company speakers + operator (not listed here; the usual rule)
4 counted (1 in prepared remarks, 3 in Q&A).
…featuring visibly enticing melting pearls, which deliver superior hair repair, superior advertising with compelling visuals and retail execution with beautiful end-aisle displays communicate…
Every settled listing
newest first · 6 shown| Date | Listed as | Venue | Result | Our count |
|---|---|---|---|---|
| Oct 22, 2026 | Advertising |  Polymarket | No | 0 |
| Oct 22, 2026 | Advertising |  Kalshi | No | 0 |
| Apr 24, 2026 | Advertising | Kalshi | No | 0 |
| Jan 22, 2026 | Advertising | Kalshi | Yes | 1 |
| Oct 24, 2025 | Advertising | Polymarket | No | 0 |
| Oct 24, 2025 | Advertising | Kalshi | No | 0 |
Questions
- How many times did Procter & Gamble say “Advertising” on its last earnings call?
- Procter & Gamble did not say “Advertising” on its Oct 22, 2026 call (FY27 Q1); it said it on 5 of its last 8 calls: 1, 4, 4, 0, 2, 0, 2, 0 times.
- How often does Procter & Gamble say “Advertising”?
- As of Oct 24, 2026, Procter & Gamble said “Advertising” on 1 of 4 calls with a settled Kalshi or Polymarket mention market since Oct 24, 2025 (25%), most recently on Jan 22, 2026.
- What is the probability Procter & Gamble says “Advertising” next time?
- 38%, from settlement history blended with transcripts (n=4). It is a base rate from history, not a forecast and not advice.
- Who has to say it for the market to count?
- Under the next market's rule: company speakers + operator.
Cite parrot.markets, “Procter & Gamble: ‘Advertising’ mention history”, as of Oct 24, 2026, https://parrot.markets/earnings/PG/words/advertising (CC BY 4.0)
Agents: this page as TSV at /api/v1/word?entity=procter-and-gamble&word=advertising · quotes: /api/v1/quotes?entity=procter-and-gamble&word=… · columnar JSON in #parrot-data · llms.txt · MCP